Message from our Managing Director

Dr Michael Ashcroft, Inatas Managing Director

Welcome to Inatas and thank you for taking the time to read this message.

Inatas is a young company. We were incorporated early 2012 and are based at Uppsala, Sweden. We grew out of a project to commercialize cutting edge machine-learning and artificial intelligence technology and still actively participate in research in these areas. We have been enjoying rapid growth, but I would like to assure you that we will continue to ensure the high quality of the products and services we deliver to our clients.

We are proud that we are able to offer genuinely superior technology to our customers, and we will continue to ensure that our products remain world leaders. However, we also understand that technological superiority alone is insufficient. We aim to not only provide the best product, but also ensure that it is easier, faster and cheaper to use than potential alternatives.

We understand that any new software can be intimidating to master and that one of the major concerns of new customers is that they lack the skills to properly make use of our technology. To eliminate such difficulties as far as possible, we try hard to work with our clients to train and support their use of our services and products. This goes beyond training courses and on-call help. We look to create long lasting partnerships with our clients and are willing to assist with issues as they occur, to be asked for advice regarding potential projects and to customize our services and products as desired.

We also understand the reluctance to purchase new and unknown data-analytic tools. The quality of such tools can be difficult to judge prior to regular use. There is often also uncertainty about whether their capabilities can be replicated in-house by high level tools such as R or data analysis suites such as SPSS. We try to alleviate these concerns. We are happy to prove the capabilities of our technology, as well as guarantee our customers satisfaction. We also provide innovative payment options, including a pay-by-case option, to ensure that you do not need to invest in a full product before being confident that it can contribute significant value to your organization.

We hope that you take your time to look over the information available on this site. Even more, we hope that we will be able to work with you to get the greatest possible value from your data.


Dr Michael Ashcroft

Managing Director, Inatas